Reinforce Your Brand With Corporate Artworks

Corporate art will speak a thousand words to your clients and staff!

Tax deductible customised corporate art
Framed artworks or artworks by a living Australian artist that are not a fixed part of the building are 100% tax deductible for businesses with annual incomes less than 2 million, or, from 1st July 2017, less than 10 million turnovers. All GST is claimable.

Corporate artworks under $1000 can be claimed as advertising. Above this, original corporate artworks can depreciated for up to 10 years.

Wall mural depreciation- Corporate wall murals can claim 2% depreciation for all businesses as capital works or improvement but are not deductible being parts of capital works.

Put your art to work with an in-house licence- For a fee, Tailored Artworks which retains all copyrights under Australian Intellectual Property Law, can give you a “Licencing Agreement” to reproduce your corporate art for your in-house marketing to increase your brand message. This puts your corporate artwork to work, adding to its value within your organisation.

Scientific corporate art – Colour Psychology working for your business

Colour psychology has been researched and implemented for thousands of years. Human reaction to colour is noted across cultures for advertising, marketing and the interior design of places such as prisons, hospitals, aged care and dementia facilities, apartment buildings and hotels to name a few.

We apply Colour Psychology to all corporate spaces to imbue a positive response from your clients and staff. Call us to chat and discover more.

Increase your brand identity and style with original corporate artworks

Brisbane based Tailored Artworks’ Director, Sharron Tancred, has 23 years experience in Graphic Design and Illustration. As such, her corporate artworks tailored to your space will not only improve your decor, but pay strict attention to your brand’s colours, identity, message and relevance.

Sharron can create customised artworks for you no matter where you are in Australia – just supply photos, measurements and a brief or book an Art and Decor Planning Session with her. It’s a smooth results guaranteed process! 

Find out more about our Art and Decor Planning Sessions

Latest art commissions

>> Aurora Tower Artworks at 420 Queen St, Brisbane

 

 

Tracie’s brief: The residents of Aurora Tower did not like the artworks hanging in their reception and wanted a change. Over a 3 year period, this project evolved, finally, to completion.  Interior Designer Tracie Dunne wanted to lift the mood of Aurora Tower’s reception area and capture the feeling of skyscraper living while considering the metallic finishes of the foyer, exterior architecture and 69 floors of apartment owners and hotel visitors.

Tracie knew management did not want the area used as a meeting space any longer due to the mess that people create, and felt that a formal, clean, positive and light-filled space would be an improvement.  The other issue; the wall itself was slightly curved and featured decorative sculptural lines within it creating square, rectangular and diamond shapes which Tracie matched with her fabric selection focusing on the diamond shapes.

Our strategy: A thumbnail sketch drawn at the planning session drew out the Soul of the building and its Art Deco features inspiring a collage depicting lightly be-jewelled clouds floating over a city skyline, as experienced from the heights of Aurora Tower. Tracie agreed that everyone loves clouds, dew, sunsets and light and it was the answer she was after.
Sharron showed Tracie how this theme could be interpreted into a design that would unite all of the shapes and with metallic and iridescent effects, reflect light. The addition of crystals as collage added pattern, twinkle and art décor styling that Tracie loved. While painting the diptych, Sharron started with square brush marks vignetted from pewter to silver to striations of white lines of wind up and across both 2 meter squared canvases and then added “zing” and united all the colours with a zig-zag pattern in the cloud trims for added drama and contrast.

The results: An unveiling party was organised for residents who came and applauded the new artworks and furniture.
Tracie said, “Hi Sharron, On behalf of The Aurora Tower Refurbishment Committee, The Body Corporate Committee and Owners, we would like to thank you for the wonderful artwork you have created for our Foyer.  The owners and visitors absolutely love it and we are constantly getting compliments on how beautiful it is.  It brightens and enhances our foyer and is definitely the focal point of this area.  We love that you colour match everything to create a truly integrated artwork and the theme you created for it was inspired.

Again thank you very much, you are certainly a very talented artist.
Yours sincerely, Tracie Rodwell-Dunne, The Aurora Tower, 420 Queen St, Brisbane

>> The Protector’ – Sandgate Pest Control, Sandgate

Client brief:

Steven wanted to reinforce their new Sydney offices corporate identity and décor. The brief requested Colour Psychology of the brand’s orange and white, and the waiting room’s green, and to design content that would support their pillar of values including teamwork, success, passion and determination, etc.

The strategy:

Sharron designed a striking, Picasso-styled musical performers theme with a strong emotional pull and literal reinforcement. Green can present itself as supernatural, but it’s very powerful when talking about success and money. Black, silver, grey and chocolate contributed substantially to the power of these artworks as black, and its derivatives, convey the feelings of sophistication, control, determination, discipline and attitude. Orange imbued grounding; creativity and gut instinct all necessary for success.

The reception’s oil painting ‘R & G Rocks’ features the band Queen, which appeals to a wide cross-section of age groups with its cool, sharp style differentiating R & G from other accountants. The waiting room’s small lounge and large wall balanced beautifully with ’24 Musicians’ equally spaced small canvases following the rule of always dressing the wall, not the lounge. Each features a single musician, their instrument and a supporting word derived from R & G’s pillar of values.

Results:

The company’s board loved the different feel and powerful colour play that the artworks created.


 >> ‘R & G Rocks’ and ’24 Musicians’ – R & G Consulting, Sydney

Client brief: Steven wanted to reinforce their new Sydney offices corporate identity and décor. The brief requested Colour Psychology of the brand’s orange and white, and the waiting room’s green, and to design content that would support their pillar of values including teamwork, success, passion and determination, etc.

The strategy: Sharron designed a striking, Picasso-styled musical performers theme with a strong emotional pull and literal reinforcement. Green can present itself as supernatural, but it’s very powerful when talking about success and money. Black, silver, grey and chocolate contributed substantially to the power of these artworks as black, and its derivatives, convey the feelings of sophistication, control, determination, discipline and attitude. Orange imbued grounding; creativity and gut instinct all necessary for success.

The reception’s oil painting ‘R & G Rocks’ features the band Queen, which appeals to a wide cross-section of age groups with its cool, sharp style differentiating R & G from other accountants. The waiting room’s small lounge and large wall balanced beautifully with ’24 Musicians’ equally spaced small canvases following the rule of always dressing the wall, not the lounge. Each features a single musician, their instrument and a supporting word derived from R & G’s pillar of values.

Results: The company’s board loved the different feel and powerful colour play that the artworks created.


 >> ‘The Val Eco Homes Difference’ – Val Eco Homes, North Lakes

Client brief: Repeat business clients Val Eco Homes Pty Ltd recently moved into their new corporate offices and showroom and wanted something contemporary, fun and creative, but still incorporate their corporate image.

The strategy: Inspired by their architecture, Sharron painted a triptych for the large stairwell wall that added colour and vibe. The artwork commissioned for the top of stairs had to feature their company logo. Sharron added looseness and movement, with some texture. For the showroom, Sharron focused on using metallic gold acrylic paint that toned in beautifully with Val Eco Home’s yellow-green logo and conveyed optimism and abundance. For the final ‘Wow’ factor, we Glass Coated all five (5) large canvases.

The outcome: These artworks conveyed everything our clients wanted them to – contemporary, fun, energy, uniqueness, but more importantly, relevance!